10 Impossible to resist Pieces to Give Away at Business Presentations

Last updated on March 14th, 2024 at 07:11 pm

Conferences are the perfect venue to see industry updates demonstrated in the flesh, build your network, and engage potential clients. And what better way to connect with them than through free trade show giveaways? Keep conferences, trade shows, and expos exciting for participants by giving them a part of your brand that they can take home and use regularly. Customized products aren’t just personal, they’re also more efficient in terms of advertising mileage since they’re meant to be used for a long time. Get started with your own branded swag box with any or all 10 of our bestselling products that you can personalize in time for your next event.

Attract  New Leads and Make an Impression

Attending your first conference as an exhibitor? It’s perfectly normal to have pre-trade show jitters especially if you’re the one manning the booth. Be prepared to break the ice using your promotional materials — better yet, customized marketing materials. Here are some ideas for your branded conference starter pack that potential clients would appreciate.

1. Bags and Totes.

Your future customers are probably going to hop from one booth to another, and you can make this journey a breeze by giving them tote bags. Pick out a reasonably-sized canvas bag or convention tote and have your company logo printed on one side. Depending on the material of the bag you choose, you can also have your logo embroidered to give your custom bag a sophisticated finish.

2. Pens.

We may be living in a digital-first era but the practice of signing documents, checks, and letters is still very much around. In addition, the physical act of writing is good for the memory, so it makes sense to pair your memo pad or notebook with a pen or two. Express your brand’s fun side with branded pens, be it a quirky pen or stick to the serious side of things and print your logo on a chic pen instead.

3. Buttons.

Throw in a little novelty to your promotional bag of treats with custom buttons. They make for perfect souvenir items that attendees can collect, wear, or display. This can be particularly fun for your attendees, especially if your target audience includes the youth, hobbyists, or crafters. You can also design something that your team can wear so that attendees will know they can approach you if they have questions.

4. Flash Drive.

When it comes to digital files, securing a backup is as important as bringing an umbrella — we don’t know when the cloud or the internet will fail us. Kidding aside, flash drives are a practical giveaway items especially if you’re attending a trade show catered towards students, teachers, office workers, artists, gamers, or content creators. Splash your logo on a thumb drive and add it to your customers’ personal packet of essentials.

5. Tumblers and Mugs.

Keep potential customers hydrated throughout the day and way after the trade show ends with custom tumblers and mugs. Sustainability is everyone’s business no matter what industry you’re in and you can help cut back on the use of single-use plastics by giving a highly usable tumbler. These are also cost-effective since they can last a long time, keeping your brand relevant for years to come.

Give Them Gear That Shows Gratitude

Warm leads are those who are already “warmed up” to your business, whether they’ve made a purchase, saw you on social, or subscribed to your newsletter. Because they’re more likely to convert than the cold leads you just met for the first time, warm leads are worth more investment, both in time and money. Take your relationship to the next level with higher value trade show giveaways that show you’re committed to staying connected.

6. Memo Pads and Notepads.

Brilliant ideas may not occur every day, but we have to be ready when it strikes. Design your own memo pads and notepads, and get creative with colorful borders, stylized watermarks, or witty one-liners. You can also make it easier for your customers to use your memo pad by turning it into something functional, say, a blank grocery shopping list, a pocket-sized daily planner, or a travel checklist. Remember to incorporate your brand elements and contact information such as email or social media handles into the design so customers will remember you as they fill out your notepad.

7. T-shirts and Jackets.

T-shirts go a long way in promoting your brand as people tend to reuse them, while jackets and sweatshirts add the much-needed layer of function and fashion during cooler seasons. Plus, apparel makes it easier for you and your customers to wear brand love on your sleeve, and quite literally, too. Customize your own wearable merchandise by adding your logo to any of our choice T-shirt, jacket, and sweatshirt brands and don them on the day of the event. Keep your booth lively by setting these up as prizes or by giving them as gifts whether for free or when they purchase a specific item at your stall.

8. Bluetooth Speaker.

One of the most coveted freebies at trade shows, Bluetooth speakers put a premium on your brand — they tell your customers that you care about them having fun and that you’re willing to spend on branding and engagement. UPrinting carries a reasonable range of Bluetooth speakers that you can customize by adding your company logo or brand name while sticking to your budget.

9. Charging Pad.

A lot of people who spend a lot of time at their desk often need to keep their gadgets juiced up, but what they’ll appreciate more is charging their phones sans the clutter of wires. A branded charging pad that lets them charge their device built with wireless charging capability will be a fixture on their desks, which can also mean constant exposure to your brand.

10. Power Bank.

Watching your phone’s battery die while you’re outside may not mean the end of the world, but being armed with a power bank can be lifesaving. Now that more people are getting used to the outdoors again, it’s always a good idea to carry a portable phone charger whether it’s to their daily commute, to a concert, or to hike. Gift your patrons with a power bank printed with your own logo or company name and let them carry you out in the world.

Be the fun booth everyone else is going to stop by, including your competitors. Step up your giveaway game by customizing these everyday essentials and turning them into premium items. Better yet, build your very own swag box that participants would want to snag before the conference ends.

Read next: The 50 Largest Trade Shows in the United States